Beauty Blur and Invisi Tan nominated for Glamour Beauty Powerlist 2018


BIG NEWS! ✨ ✨ ✨

The Glamour Beauty Power List 2018 has been announced, with two very special appearances from yours truly! That’s right, the ultimate beauty awards featuring your must-have beauty products from 2018 includes not one, but two Vita Liberata products!

Put together by a highly esteemed team of experts and influencers, including Zoella and Patricia Bright, this is the go-to list for all things beauty and skin care, which is why we are thrilled to have been included!

Glow Your Own Way with Sal aka The Eyebrow King


Everyone’s favourite eyebrow guru and self-confessed beauty addict Sal, aka The Eyebrow King, joined us to talk about all things tanning – after all, perfect brows + flawless tan are the basis of any winning makeup look! He told us why he loves Vita Liberata and why he uses our Fabulous Gradual Tanning Lotion to top up his natural glow, find out what he had to say below.

Meet The Glow Team… Megan Rose Lane Makeup Artist


“There is something about having a tan which just makes you feel like you’re glowing…that is really empowering and can make you feel really sexy” We couldn’t agree more Megan!

Makeup artist and beauty blogger Megan Rose Lane joined us as part of our Glow Your Own Way campaign to tell us all about her favourite Vita Liberata products and how her tanning journey has changed since becoming pregnant.

Megan says: “since I found I was pregnant I switched to completely natural and organic skincare 95% of the time”. Her go-to self tanning product, Invisi Foaming Tan Water definitely ticks that box. It’s 96% Organic, 100% transfer free and our darkest tan yet! The best bit? The organic water pumps out as a completely colourless mousse, so you can wear white as soon as you’ve applied it, with no risk of staining your favourite summer outfit.

Meet The GLOW Team…Nadine Baggott Beauty Journalist and Youtuber #GlowYourOwnWay


“A great self tan is like confidence in a bottle” – we couldn’t have put it better ourselves, Nadine! The one and only Nadine Baggott joined us for our latest campaign to talk about what self tanning means for her.

Health & beauty journalist, presenter and Youtuber, Nadine has a wealth of industry knowledge – so when it comes to self tan, she knows what she’s talking about…

Nadine says “it’s so important to choose a formulation that suits your skin type”.

We’re dedicated to bringing you self tan that’s primarily based around skincare, so that you’re getting nourished AND bronzed skin. Our collection is super versatile; there’s an application type that suits everyone, whether it be in the form of a mousse, lotion, serum, mask or powder.

Keemia Ferasat On Starting Style Saulte | #VLWoman


Keemia Ferasat founded digital media brand Style Salute with digitally-savvymillennial women in mind, giving them a space to visit for content relating to lifestyle, fashion, beauty, career, health and more! We sat down with Keemia to hear about why she decided to start her own business and to learn what the formula is behind her success.

Why did you decide to start Style Salute? I had a vision to create a destination for young women to explore and celebrate their personal style, and that vision of empowering women to be confident and creative has always been at the core of Style Salute. As CEO and founder of Style Salute, my mission is not only to build a disruptive media company but also a distinctive brand for this generation.

So, What Is Advoganic Technology?


We’ve supercharged the organic ingredients in all of our products to give you results that surpass those gained from traditional cosmetic chemicals. We call it Advoganic Technology, you’re welcome.

What is Advoganic technology?

Advoganic Technology combines cutting edge proprietary skin chemistry with highly potent organic botanicals, to fully release their potential, enabling skincare benefits that are vastly superior to those found in formulas using traditional cosmetic chemicals.