Get Party Perfect Skin In 3 Easy Steps

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It’s time to dust off your LBD and get your glam on as we say hello to party season! The perfect accessory for your Christmas party outfit? A skin-loving glow, of course! And guess what? We’ve got you covered. Whether you’ve got a couple of low-key festive gatherings in the diary, or an all-out Christmas …

Is Vita Liberata Cruelty Free?

Vita Liberata Cruelty Free and Vegan Pin it

It’s a question we’re often asked: Is Vita Liberata cruelty free? Yes! We’re proud to be cruelty free brand – we have not and never will test on animals. Not only are we animal friendly, our products are also vegetarian and vegan, as well as being organic, natural and free from all chemicals of concern. Recently, Courtney …

The Victoria’s Secret Angels Glow In Vita Liberata at the Victoria’s Secret Fashion Show 2017

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The Angels are back… and preparation is well underway for the most glamorous, and extravagant, pink carpet catwalk show of the year – the Victoria’s Secret Fashion Show 2017! The Victoria’s Secret models will be taking to the runway to present brand new winged creations, and they’re sure to be looking radiant & glowing thanks …

About Us

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Alyson Hogg – founder and CEO of Vita Liberata established the brand in 2003, and since then she has been the inspiration behind the brand’s phenomenal success. In 2007, Alyson chose to focus specifically on tanning products, taking an entirely new approach to the industry.“The majority of tanning solutions on the market were not without …

Try These Top Tips for Glowing Skin This Winter

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As the winter nights draw in, the battle for glowing, healthy skin is officially on! The colder months can be harsh on your skin, making it more important than ever to choose hydration-boosting products that care for your whole body. Vita Liberata self tanners promise to keep your skin nourished AND glowing this winter. With …

pHenomenal Tan Makes It On To Glamour’s Beauty Power List 2017

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All hail pHenomenal 2-3 Week Tan Lotion! Our groundbreaking technologies allowed us to formulate the world’s longest lasting tan when we launched this product 5 years ago – it’s won multiple awards since and remains to be our no.1 best selling self tan. Now, this beauty must-have has made it’s way onto Glamour Magazine’s Power …

pHenomenal Tan Makes It On To Glamour’s Beauty Power List 2017

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All hail pHenomenal 2-3 Week Tan Lotion! Our groundbreaking technologies allowed us to formulate the world’s longest lasting tan when we launched this product 5 years ago – it’s won multiple awards since and remains to be our no.1 best selling self tan. Now, this beauty must-have has made it’s way onto Glamour Magazine’s Power …

Body Blur Instant HD Skin Finish Wins Allure Best Of Beauty Award 2017!

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Body Blur Instant HD Skin Finish has been steadily gaining a cult following amongst those in the know since its launch just over a year ago – and now this must-have beauty product has won a renowned Allure Best of Beauty Award 2017! We know how much our customers love Body Blur and so we’re delighted that it’s …

This Season’s Hottest Fashion Week Trend? HD Skin!

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Are you ready to meet the future skin trend fresh from Fashion Weeks around the world? Get ready to see HD Skin everywhere. September sees the return of Fashion Week in New York, London, Milan & Paris… so what is this season’s hottest beauty trend? HD Skin! Yes, high definition skin is taking centre stage for …

This Season’s Hottest Fashion Week Trend? HD Skin!

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Are you ready to meet the future skin trend fresh from Fashion Weeks around the world? Get ready to see HD Skin everywhere. September sees the return of Fashion Week in New York, London, Milan & Paris… so what is this season’s hottest beauty trend? HD Skin! Yes, high definition skin is taking centre stage for …