Professional

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Partner with Vita Liberata and offer your clients a no compromise formula that nourishes and cares for their skin, whilst delivering the most natural looking result. The brand trusted globally by salon & spa professionals, mobile therapists, and makeup artists who strive for all over skin perfection.

WHO WE ARE, WHAT WE DO

A timeless luxury tan brand. Innovation is at our core. Best in class technology and ingredients are in our DNA. Customer experience is always top of mind. We are the category leading brand for quality and performance because we don’t know how to be any other way.

“I believe feeling comfortable in your own skin is the ultimate confidence booster.

I created Vita Liberata to give everyone access to an all-over, naturally bronzed glow that blurs imperfections, evens skin tone, and delivers lasting results. Instantly and effortlessly”.

Alyson Hogg CEO

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PROFESSIONAL COLLECTION

All our spray tans are tinted for ease of application and so provide an instant, natural-looking bronzed glow while your client develops. Packed with the latest innovative ingredients to provide your skin with an instant deep hydration which lasts up to 72 hours. Powerful antioxidants, soothing, anti-inflammatory and natural skin conditioning properties support a longer lasting result.

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THE PROFESSIONAL COLLECTION

TINTED SPRAY TAN SOLUTION - LIGHT+

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TINTED SPRAY TAN SOLUTION - MEDIUM+

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TINTED SPRAY TAN SOLUTION - DARK+

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TINTED SPRAY TAN SOLUTION - ULTRA DARK+

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THE RETAIL COLLECTION

Explore our retail collection to offer at home skin prep essentials, red carpet skin finish or to extend the life of your clients tan between appointments

Makeup

Untinted Lotion

Tinted Lotion

Tinted Mousse

Tanning tools

KEY INGREDIENTS

Glycerin

Helps skin retain moisture

Pentivitin

Provides your skin with an instant and deep hydration which lasts up to 72 hours

Sodium Hyaluronate

Smaller molecules than Hyaluronic Acid, allows it to work deeper into the skin’s layers

Tocopheryl Acetate (Vitamin E)

Powerful antioxidant, protective and natural skin conditioning properties

Cucumber extract

Anti-inflammatory, soothing, invigorating

Sambucus Nigra Flower Extract

Antioxidant, soothing, and hydrating properties

Green tea extract

Anti-inflammatory agent, calms the skin

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What Our Customers Say aBOUT US

Why Vita Liberata

There’s few reasons why we love stocking Vita Liberata .

Great quality product with a great ingredients , kind to skin with anti-aging properties. Inovative , ever evolving brand suitable for all skin types, even the most sensitive and the ones that are conscious of what they are using. Great post and pre tan range and on the go make making it easy for users to achieve and maintain their desired look. And finally great and personable business support.

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Tatjana, Luminis Beauty London

I trained with Vita Liberata and by far my favourite solution. My celebrity clients who tan regularly have been so impressed with the tan and how well it lasts.

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Charlotte Driver

I’ve been using Vita Liberata for about 12 years now and I honestly don’t think anything compares to it.

No matter what other brands come out on the market, they still don’t beat it .

It has been my go to for the length of my tanning career.

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x Zarina Hope

I was introduced to VL in 2017 and have used nothing else since! Just a beautiful hydrating tan and always have the best feedback. Weather it's from a bride who wants that subtle 'glow' to a guest who wants a deep rich colour for a holiday. In the words of Tina Turner- 'SIMPLY THE BEST' !

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Beauty by jasmine

Vita Liberata is a tan I've recently been introduced to.

It's such a gorgeous product. My clients love it.

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Faye Francessca

Stocking and spraying in Vita Liberata is a no brainer for our studio. The results are always flawless, long lasting and mimic a real tan so my clients always get complimented on how incredible their skin looks without realising it’s a false tan!! I personally also love how hydrating and nourishing the tan is in both retail and professional products, it means glowing skin and even better natural fade off. What’s there not to love?

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Anon Beauty

I have tried so many spray tan solutions over the years. Vita Liberata is my absolute favourite. Natural looking, dries quickly, no lasting smell, great quality and wears off nicely without leaving patches. I receive so many compliments when I spray tan myself

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Amanda Glanfield

I have been offering vita tans for 11 years. I love it for my clients as it is one of the most realistic looking tans and lasts so well. I feel confident with it. Especially as it’s non toxic and organic. I am not interested in trying any other tan

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Willow and Blue

HOW WE SUPPORT YOU

Product knowledge education and digital fact sheets per product

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Digital assets to promote being a professional partner alongside supporting sales of retail products

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Monthly offers and updates communicated via email and WhatsApp. A designated team member for fast ordering via phone or WhatsApp

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OUR STOCKISTS

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The Rosewood of Tans

I have been in a state of mourning for YEARS thinking this tan had been discontinued. So when I spotted it on the shelves and realised I’d been doing exactly what I accuse men of doing - not actually looking properly, I felt both ashamed and elated.
This brand is my holy grail. The colour is the most beautiful, natural glow and it fades evenly without turning patchy or drying out the skin like so many other tans do. It’s giving “I just spent a weekend on a retreat in Tuscany” rather than “I panic-applied mousse at midnight”.
In the words of Sinéad O’Connor, nothing compares to you.

Amazing glow

Fantastic product, I buy in repeat x

Oscar suds

Love, love , love, granted the self tan that was in the original bronzer is no longer, but vita libra don’t promote this in the come back version, it’s still got the same lovely texture, staying power and beautiful colour, well done vita, I’d love to order more

Perfect for vacation!

I was looking for a self-tanner for an upcoming vacation that wouldn’t fade the first day in the pool. I haven’t put it to the test in chlorine yet but it is definitely water proof and gives a nice shade of color! A little bit goes a long way and you need to work fast to blend it before it dries. Perfect size for travel! Can’t wait to try it at the beach/pool!

My new fave mousse

I just tried this after seeing a lot about it online and have to say i absoultley loved the result! Its amazing. The guide colour was defo olive toned but the result so caramel bronze. Cant wait to try it again

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WHO WE ARE, WHAT WE DO

PROFESSIONAL COLLECTION

THE PROFESSIONAL COLLECTION

THE RETAIL COLLECTION

KEY INGREDIENTS

BECOME A STOCKIST

What Our Customers Say aBOUT US

HOW WE SUPPORT YOU

OUR STOCKISTS

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